The Sensory Memory Store

In this video I cover the first box in the 3-box model, sensory memory, in greater detail. I explain how this store refers to information from all of the senses, though individual senses can be specified using terms like iconic … Read More

Introduction to Memory

In this video I begin the memory unit by introducing a few key terms (encoding, storage, and retrieval), explaining why it’s important not to extend the “mind as computer” analogy too far, and briefly outlining the 3-Box model of memory … Read More

Observational Learning: Bandura’s Bobo Doll Study

In this video I explain Albert Bandura’s famous “Bobo Doll” study on observational learning and aggressive behavior. In this study, adults modeled aggressive playing behaviors with a Bobo doll which were then performed by children who had simply observed the … Read More