The Framing Effect

In this video I introduce Tversky and Kahneman’s work on the framing effect and how consideration of benefits or losses can influence the choices that people make and their willingness to take risks. I consider a few everyday examples of this, then consider how the framing of default options may … Read More

Problem Solving

In this video I introduce several concepts related to problem-solving. I begin with mental set, which refers to our tendency to rely on approaches that have worked in the past. Similarly, functional fixedness refers to our tendency to think of tools as having single fixed uses and this may cause … Read More