Here’s a knowledge organizer I’ve created of the most essential concepts for language & cognition in an introductory psychology course. These knowledge organizers are designed to help you identify the most important factual knowledge you need to have in order … Read More
The Availability Heuristic
In this video I provide an introduction to behavioral economics and the work of Amos Tversky and Daniel Kahneman by describing a heuristic we use when attempting to assess the frequency of events. The availability heuristic is a shortcut that … Read More
What is the Availability Heuristic?
In their first study of the availability heuristic, Tversky and Kahneman asked participants to estimate whether English had more words that started with the letter K or more words that had K as the third letter. What do you think? … Read More