Approach and Avoidance Motivations

Another way of categorizing motivations is to consider them as either approach motivations or avoidance motivations. An approach motivation is a drive to experience a positive outcome, while an avoidance motivation is a drive to not experience a negative outcome. The relative strength of these motivations may not be equal and some research has suggested that motivations to avoid loss can …

What is the Availability Heuristic?

In their first study of the availability heuristic, Tversky and Kahneman asked participants to estimate whether English had more words that started with the letter K or more words that had K as the third letter. What do you think? If you’re like most participants in their study, you might guess that there are more words that start with k …

Language, Thought, & Cognition Resources

On this page you’ll find a number of resources for understanding the key concepts of linguistics, cognition, and thought, including language acquisition, problem-solving, and decision-making. If I’ve missed a good resource, please share it in the comments section! General Resources Language & Cognition Key Terms Language Acquisition Pinterest Page Decision-Making Pinterest Page OpenStax Cognition & Language Chapter Master Introductory Psychology …

Tali Sharot on Optimism Bias

In this video Tali Sharot discusses how, for better or worse, optimism can bias our views of the world, particularly when it comes to assessing our own likelihood of experiencing negative events. She also mentions how it influences our self-assessment (the Lake Wobegon Effect), our cognitive interpretation of events, and our anticipation for the future. Sharot then discusses her research …